Privacy Policy

Introduction

Welcome to AliExpress. We value the trust you place in us when you visit our website, use our mobile application, or interact with our services. This Privacy Policy is designed to help you understand how we collect, use, disclose, and safeguard your personal information. By accessing or using our platform, you agree to the terms of this Privacy Policy. If you do not agree with the practices described in this policy, please do not use our services.

We are committed to protecting your privacy and ensuring that your personal data is handled in a safe and responsible manner. This policy applies to all users of our platform, including buyers, sellers, and visitors, regardless of where you are located. We encourage you to read this policy carefully to make informed decisions about your relationship with us.

1. Information We Collect

To provide you with a seamless shopping experience and to operate our marketplace effectively, we collect various types of information. This information may be provided directly by you, collected automatically through your use of our services, or obtained from third-party sources.

1.1 Information You Provide Directly

• Account Information: When you register for an account, we collect your name, email address, password, and sometimes your phone number. If you register as a seller, we may also collect business registration details and tax identification numbers.
• Transaction Information: When you make a purchase or sale, we collect details about the transaction, including the products purchased, the price, the date of the transaction, and your shipping address.
• Payment Information: To process payments, we collect billing information such as your credit card number, expiration date, and security code. Note that we typically use third-party payment processors and do not store your full payment details on our servers.
• Communications: We collect information when you contact our customer support team, participate in surveys, or communicate with sellers through our messaging system. This includes the content of your messages and any attachments.

1.2 Information Collected Automatically

• Device and Log Data: We automatically collect information about the device you use to access our platform, including your IP address, browser type, operating system, device model, and unique device identifiers. We also collect log data such as the pages you visit, the time and date of your visit, and the links you click.
• Cookies and Tracking Technologies: We use cookies, web beacons, and similar technologies to track your activity on our site, remember your preferences (such as language and currency), and personalize your experience. For more details, please see our Cookie Policy section below.
• Location Data: With your consent, we may collect precise geolocation data from your mobile device to provide location-based services, such as estimating shipping costs or finding nearby pickup points.

2. How We Use Your Information

We use the information we collect for a variety of business purposes, primarily to provide and improve our services. Specifically, we use your data to:

• Process Transactions: To fulfill your orders, process payments, and communicate with you about the status of your purchase or shipment.
• Account Management: To create and maintain your account, verify your identity, and provide you with customer support.
• Personalization: To tailor the content, product recommendations, and advertisements you see on our platform based on your browsing history and preferences.
• Marketing and Promotions: To send you newsletters, special offers, and promotional materials that we believe may be of interest to you. You can opt-out of these communications at any time.
• Security and Fraud Prevention: To detect, prevent, and investigate fraudulent activities, unauthorized access, and other illegal activities. We use automated systems to monitor transactions for suspicious behavior.
• Legal Compliance: To comply with applicable laws, regulations, and legal processes, such as tax reporting requirements and responding to subpoenas or government requests.
• Analytics and Improvement: To analyze user behavior and trends, which helps us improve the functionality, design, and performance of our website and app.

3. Sharing Your Information

We do not sell your personal information to third parties for money. However, we may share your information with select third parties in order to provide our services or as required by law.

3.1 Service Providers

We share information with third-party service providers who perform functions on our behalf, such as payment processing, order fulfillment, shipping and logistics, data analysis, marketing assistance, and customer service. These providers have access to personal information needed to perform their functions but may not use it for other purposes.

3.2 Sellers

When you purchase an item, we share necessary information with the seller to facilitate the transaction and shipment of the product. This typically includes your name, shipping address, and contact details. Sellers are required to use this information only for fulfillment purposes.

3.3 Business Transfers

In the event of a merger, acquisition, reorganization, bankruptcy, or sale of all or a portion of our assets, your information may be transferred as part of that transaction. We will notify you via email and/or a prominent notice on our website of any change in ownership or uses of your personal information.

3.4 Legal Requirements

We may disclose your information if we believe in good faith that such disclosure is necessary to (a) comply with relevant laws or to respond to subpoenas or warrants served on us; (b) protect and defend the rights or property of AliExpress or users of our services; or (c) act under emergency circumstances to protect the personal safety of users of our services or the public.

4. International Data Transfers

AliExpress is a global marketplace. Your personal information may be transferred to, stored, and processed in countries other than the country in which you reside, including China, the United States, and Singapore. These countries may have data protection laws that are different from the laws of your country.

We take appropriate measures to ensure that your personal information remains protected in accordance with this Privacy Policy and applicable laws. This includes using standard contractual clauses approved by the European Commission or relying on other legal mechanisms for cross-border data transfers.

5. Your Rights and Choices

You have certain rights regarding your personal information, subject to local data protection laws. These rights may include:

• Access and Correction: You can access and update most of your personal information directly through your account settings. If you cannot update specific information, you may contact us to request corrections.
• Data Portability: You may request a copy of the personal information we hold about you in a structured, machine-readable format.
• Deletion: You may request that we delete your personal information, subject to certain legal exceptions (e.g., if we are required to retain data for tax or legal purposes).
• Opt-Out of Marketing: You can unsubscribe from our marketing emails by clicking the "unsubscribe" link included in each message or by adjusting your notification preferences in your account.
• Cookie Management: You can manage your cookie preferences through your browser settings. Please note that disabling certain cookies may affect the functionality of our website.

To exercise any of these rights, please contact our Data Protection Officer using the contact information provided at the bottom of this policy.

6. Data Security and Retention

We implement a variety of security measures to maintain the safety of your personal information. These measures include encryption (SSL) for sensitive data, firewalls, access controls, and regular security audits. While we strive to use commercially acceptable means to protect your personal information, no method of transmission over the Internet or method of electronic storage is 100% secure.

We retain your personal information for as long as your account is active or as needed to provide you with services, comply with our legal obligations, resolve disputes, and enforce our agreements. When we no longer need your information, we will securely delete or anonymize it.

7. Children's Privacy

Our services are not intended for children under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have collected personal information from a child under 18 without verification of parental consent, we will take steps to remove that information from our servers.

8. Third-Party Links

Our website may contain links to other websites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

9. California Privacy Rights

If you are a resident of California, the California Consumer Privacy Act (CCPA) provides you with specific rights regarding your personal information. You have the right to request disclosure of the categories and specific pieces of personal information we have collected about you, the right to request deletion of your personal information, and the right to opt-out of the sale of your personal information. To exercise these rights, please contact us via our Help Center.

10. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

11. Contact Us

If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this site, please contact us via our Help Center or at:

AliExpress Data Protection Office
123 E-Commerce Blvd.
Hangzhou, Zhejiang
China
Email: [email protected]